What We
Do
01
Employer Branding
Strategic planning
Employer Branding Strategy Development
Crafting a comprehensive employer branding strategy aligned with the company’s values, culture, and goals. Conducting brand audits and market research to identify the company’s unique employer value proposition. Defining and articulating the company’s EVP, highlighting the benefits and values offered to employees.
- Employee Value Proposition
- Talent Attraction
- Recruitment Marketing
Employer Brand Identity and Messaging
Developing a distinct employer brand identity, including brand messaging, tone of voice, and visual elements. Creating employer brand guidelines to ensure consistency in communication across various channels.
- Brand Evangelism
- Candidate Experience
Talent Attraction and Recruitment Marketing
Designing and implementing recruitment marketing campaigns to attract top talent. Developing compelling job descriptions, career pages, and content to engage potential candidates.
- Employer Brand Analytics
- Trend Mapping
Employer Brand Activation and Promotion:
Launching and promoting the employer brand through various channels, including social media, industry events, and career fairs. Creating employer brand campaigns and events to engage both internal and external stakeholders. Implementing initiatives to turn employees into brand advocates, encouraging them to promote the company’s employer brand on social media and within their networks.
- Employer Brand Activation
- Talent Retention
Employer Branding Consultation and Support
Offering ongoing consultation and support to align employer branding strategies with evolving business needs and market trends.
- Market Research
- Brand Activation
02
Internal Communications
Leveraging Insights
Internal Communication Strategy Development
Crafting comprehensive internal communication strategies aligned with the company’s goals and culture. Conducting audits and assessments to identify communication gaps and opportunities for improvement.
- I.C Audits
- I.C Development
- Change Management
Communication Channels and Tools
Advising on and implementing communication platforms, intranets, or digital tools for efficient information sharing. Setting up and managing newsletters, emailers, intranet communication, or internal/external social media networks.
- Crisis management
- Content Creation
Content Creation and Management
Developing engaging and informative content such as articles, videos, presentations, and infographics for internal dissemination. Managing content calendars and ensuring consistent messaging across various channels.
- Media Planning
- Corporate Pride
- Diversity & Inclusion
Measurement and Analytics
Implementing metrics and analytics to measure the effectiveness of internal communication initiatives.
Providing insights and recommendations based on data analysis to optimize communication strategies.
- Cultural Transformation
- Feedback Program
Change Management Communication
Assisting in communicating organizational changes, mergers, or restructuring to mitigate uncertainty and ensure a smooth transition. Developing change communication plans and materials to engage employees during transitions.
Developing crisis communication plans and protocols to manage communication during challenging situations or emergencies.
- Rewards & Recognition
- Townhalls
- Skill Development Initiatives
03
Corporate Social Responsibility
Fostering Sustainability
CSR Strategy Development
Crafting comprehensive CSR strategies aligned with the company’s values, business objectives, and societal needs. Conducting assessments and stakeholder engagement to identify focus areas and opportunities for impactful initiatives.
- CSR Strategy
- Employee Volunteering
- Community Connect
- CSR Assessment
Employee Volunteerism and Engagement
Designing and managing employee volunteer programs, encouraging staff participation in community service activities. Creating opportunities for employees to engage in CSR initiatives, aligning their interests with the company’s social impact goals.
- Responsible Sourcing
- CSR Advocacy
- Thought Leadership
- CSR Compliance
Philanthropy and Donation Management
Advising on philanthropic initiatives, charity partnerships, and donation management aligned with the company’s values and societal needs.
- Liaising & Collaboration
- Green Initiatives
- Eco-Friendly Practices
Community Engagement and Partnerships
Facilitating partnerships with NGOs, government agencies, and local communities for collaborative CSR projects. Developing community engagement programs and initiatives tailored to address specific social issues or community needs.
- Social Initiatives
- Philanthropy Management
